Many people that call themselves bloggers, aren't really bloggers. Real bloggers don't have additional jobs, they just get paid for writing about their opinions. The 21st century Journalist. Many people are just small business owners that happen to blog a few times a week. But since most business-owners have only one source of income (their business), blogging takes a back seat to business needs.

Most small businesses can't afford to hire a full-time blogger or ghost writer so they have to make time for blogging in addition to their many business-owner duties. And because those duties are so heavy on the business owner, blogging generally falls by the wayside as more pressing matters are attended to. Many small business owners are out there thinking, "Blogging? That's just one more thing to add to my already slammed work schedule. No thanks." The feeling is understandable. There is no doubt that sitting down to write a good blog post takes time. Add in artificial deadlines and blog posting schedules, that's why most small businesses simply don't do it. But blogging is an important aspect of growing your business.

The key to good blogging is understanding how to work it in, prioritize it properly, and not to feel obligated to anybody but your family and customers. Like all other SEO strategies, timing is everything. Establish your blogging priority Many small business that blog find themselves torn between business obligations and feeling like blogging is one of the most important things we can do to grow their business. It is important, but it needs to be prioritized properly. Looking at the big picture, blogging isn't just about communicating with our audience. Blogging, when done effectively, helps us improve our reputation, build a brand, get customers, increase SEO Marketing and rankings and, ultimately, grow the business.